It often occurs when one of our residents think of themselves as being much younger, sometimes even as still being a child. To them, they have transformed. You could show them their reflection in a mirror, you could show them their layered hands, you could tell them their real age, but they will still see what they see. The following photos by Tom Hussey beautifully expresses this:
“‘Reflections of The Past’ is an award-winning photo series by commercial advertising photographer Tom Hussey. The photographs show an elderly person looking pensively at the reflection of his/her younger self in the mirror. Hussey was inspired by a World War II veteran who said “I can’t believe I’m going to be 80. I feel like I just came back from the war. I look in the mirror and I see this old guy.”
It’s beautiful, touching and something everyone will go through at some point in their lives. Check out the series below.”
The images were used by healthcare company Novartis in a marketing campaign for its Exelon Patch, which is used for the treatment of Alzheimer’s disease. The campaign won a Gold Addy Award from the American Advertising Federation and was featured in the Communication Arts Photography Annual.
Which one’s your favourite? Share this post and voice your feedback in the comments below.
All images © Tom Hussey.
Source: Digital Synopsis
My Mom had Alzhmrs for the last 3 years of her life – – she turned 85… I am so afraid that I might get it that I convinced my GP when I went for my annual check-up in Feb, to go for an MRI…. results came out negative BUT they picked up that I had a brain Aneurism … Had a procedure done 11/08 @ UCT Private Hospital,,, gong for a check-up in PE on 11/11.. I do believe in sticking to your gut feeling….